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Christoph Glauser

Christoph Glauser
Christoph Glauser in 2024
Born (1964-10-09) October 9, 1964 (age 60)
Bern
EducationDoctorate, University of Bern
Known forfounding ArgYou
Websiteargyou.com

Christoph Glauser (born October 9, 1964, in Bern) is a Swiss social scientist and entrepreneur.

Career

Glauser attended primary school and high school in Bern. After studying history, political science and media studies in Bern and law in Geneva, he received his doctorate from the University of Bern in 1994. He was a lecturer in media studies at Swiss universities as well as a research assistant and lecturer at the ETH Zurich and the University of Zurich. At ETH, he led a research program on “expert communication on biotechnology in the public sphere and in the media”. In 1997/98 he was an assistant professor at the Communication School at the University of Washington in Seattle. During this time he was a lecturer at online research universities in Switzerland and Europe, such as the universities of Bern, Zurich and Monaco, where he taught media studies and digital impact research. Since 1991 he has headed the Institute for Basic Research in computer-aided content analysis and the Institute for Applied Argument Research (IFAAR) in Bern.[1]

Research and work

One of the main focuses of Christoph Glauser's work is research into the impact of digital content. He founded the company ArgYou (Arguments for You) in 2001. It analyzes the content of websites and campaigns using indicators and operates a search engine that can be used to independently measure Internet notability. Christoph Glauser is involved in various EU projects: digital democracy, e-participation, e-government, hydrogen storage and artificial intelligence (AI).[2] He is a member of the think tank Reimagine Europe.[3] and co-signatory of the Rome Declaration on the relationship between media and democracy in Europe[4] The method he developed measures search queries on all Swiss channels across all platforms. The result cannot therefore be manipulated, but is cross-validated as a “direct, current reflection of digital popularity”.[5]

In a study published in 2023, Christoph Glauser found out that practically the entire active population in Switzerland uses the Internet. The digital divide is no longer an issue in industrialized countries. However, users differ in their risk perception: While one group is very afraid of new technologies, another group sees them as an opportunity. The study authors therefore see a new cyber divide between risk- or opportunity-oriented users.[6]

Select publications

  • with Jacques Savoy, Loris Schmid: User Searches on Multiple Channels during the US Presidential Elections 2020. In: Journal of Political Sciences and Public Affairs. Vol. 9, Iss. 3, No:1000381, 2021 (Open Access).
  • Messen statt raten. Zahlen für die Wirkung von Inhalten im Internet. In: Schweizer Marktforschung. 1, 2017.
  • with Mascha Kurpicz-Briki, Loris Schmid: Vom 'digital divide' zum 'cyber divide'. In: HMD Praxis der Wirtschaftsinformatik. 10. Mai 2023 (Open Access).
  • with Uwe Serdült: From Alibaba to Youtube. User Searches for Digital Democracy Topics. In: The Human Side of Service Engineering. Vol. 62, 2022, S. 398–404. AHFE International (Open Access).

See also

References

  1. ^ Christoph Glauser at IFAAR. Retrieved 7 September 2024
  2. ^ Horizon Europe Projekt: Artcast4D für die Kulturindustrie und Museen mit immersiven 4-dimensional interaktiven Technologien. Retrieved 7 September 2024
  3. ^ Reimagine Europa. Retrieved 7 September 2024
  4. ^ The Rome Declaration. Retrieved 7 September 2024
  5. ^ Abbild der digitalen Popularität. Interview mit Christoph Glauser. In: Edito – Das Medienmagazin vom 22.September 2023. Online
  6. ^ Mascha Kurpicz-Briki, Christoph Glauser, Loris Schmid: Vom 'digital divide' zum 'cyber divide'. In: HMD Praxis der Wirtschaftsinformatik. 10. Mai 2023. Open Access
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