Wonder conceived the title phrase of "Love's in Need of Love Today" before the rest of the lyrics.[2] In 2015, Wonder said the following of the song's meaning and its personal significance to him:
The concept I had in mind was that for love to be effective, it has to be fed. Love by itself is hollow. [...] When I was finished [recording the song], I listened to the playback and realized the song was perfect to open the album [Songs in the Key of Life], to set the entire tone. [...] It's still emotional for me. When I performed it in New York recently, I broke down. I've seen people come and go, and live and die, cry and laugh. It all came rushing back.[2]
Wonder began writing "Love's in Need of Love Today" in late 1974 while at a hotel in New York, when his then-partner Yolanda Simmons was pregnant with their daughter Aisha.[2] He recorded a demo of the song in the key of D in his hotel room on a Fender Rhodes piano, using a portable Nakamichi cassette recorder.[2]
The first lines of the song ("Good morn' or evening friends / Here's your friendly announcer / I have serious news to pass on to everybody") were influenced by church radio programs, 1950s gospel quartets, and singer-songwriter Sam Cooke.[2] Author Zeth Lundy described the song's lyrics as being "from the perspective of a DJ or preacher or barker or simply God-possessed vessel—[they are the album's] rallying cry, quieting the crowd and disseminating information. It's a self-conscious 'announcement' track in the vein of Sgt. Pepper's Lonely Hearts Club Band or The Village Green Preservation Society's title track; the narrator directly addresses the listener and details his concerns about the ongoing battle between love and hate, a topic the album goes on to tote throughout its 105 minutes."[3]
Recording
In 1975, Wonder brought the demo recording of the song to Crystal Sound studio in Hollywood, California, where he further developed its lyrics and chords.[2] Unlike the demo recording, Wonder decided to play the song in the key of E-flat, which he felt better suited his voice and overall "felt better, spiritually".[2] He also developed the song's choral introduction, which is performed by Wonder using overdubbing.[2]
Wonder provided the song's vocals and played most of the instruments present on the recording: the Clavinet, bass synthesizer, and drums. He also added elements of strings using a Yamaha GX-1, drawing inspiration from the string sounds found in the music of Al Green.[2] Musician Eddie "Bongo" Brown contributed congas to the track.[2]
Live performances
In 1985, Wonder performed "Love's in Need of Love Today" as a duet with English singer-songwriter George Michael at the Apollo Theater for the television special Motown Returns to the Apollo.[4]
In 1987, George Michael released a live cover performance of "Love's in Need of Love Today", recorded at Wembley Arena, as the B-side of his single "Father Figure".[6] Michael went on to perform the song live during his 1988–1989 world concert tour The Faith Tour.[7] In 1993, Michael performed the song at the Concert of Hope, held on World AIDS Day at Wembley Arena, dedicating the song to those in the audience who had lost someone to HIV/AIDS.[8]